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Live Online Course

Strategic Communication for Non-Profit Organisations

How to manage your organisation’s communication effectively

Next open course in 2025

Live Online Course,

25 April, 2 & 9 May 2025

With Certificate of Achievement

CHF 460

Early bird fee has ended

Briefing and Q&A Session
with our trainer Laura Fähndrich, on Monday, 14 April from 12:00 - 12:45 CET
To register, click here   

Course Features

The course features presentations, experiential learning and sharing experiences, readings, facilitated discussions, individual and group activities.

3 x 2 hours interactive live online sessions in 3 weeks

Max. 16 participants - register early 

45 minutes individual coaching

Fridays 12:00 PM - 2:00 PM (CET)

2 hours of dedicated self-study

With certificate of achievement

Key Benefits

This online live course is intended for practitioners with different profiles who want to strengthen their capacity in strategic communications. Following this course, participants will be able to:

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Course Trainer: Laura Faehndrich

1

Identify Communication Gaps

Identify strengths, weaknesses and areas of improvement of an organisation’s communication’s strategy

2

Craft a Winning Strategy

Develop a communication strategy and plan of action

3

Optimize Messaging Impact

Assess communication tools, target audiences and messages; make recommendations for improvement

4

Bridge Communication Gaps

Close gaps in the current communication strategy or its implementation, in accordance with priorities and resources

5

Deliver Message Effectively

Reach out effectively and get messages across to different target audiences using the most relevant tools and messages

6

Strengthen Communication Capacity

Build the overall capacity for managing communications of an organisation; continued learning.

“Thank you very much from both of us! The work we did together was structuring and truly inspiring! Thanks for the perspectives on NGO work across borders, too:)” I. M.

“Thanks for all the resources Laura, it has really been an amazing training. It was really a pleasure meeting you all, and I hope we keep in touch in the future!” K. O.
“Thanks to Laura for your guidance :-) This was a wonderful class and I looked forward to every Friday morning because of your valuable contributions.” C. M.

Course Overview & Programme

Analysing the overall communication paradigm and its challenges :

  • How does communication contribute to the realisation of the organisation’s vision, mission and strategic objectives

  • Main modalities of communication: target audiences/messages/channels

  • Assessment of your organisation’s communication status: Where does it stand, are there any gaps to close?

Click here for our Terms & Conditions.

Have any questions about our strategic communications course? 

Send us a message

NGO Management Association
Rue Fendt 1,

1201 Geneva,

Switzerland

courses@ngomanager.org

+41 22 575 30 68

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©2025 NGO Management Association

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